Eqwal Group in Deauville: Behind the Scenes with MEDIANE EVENT TRAVEL for the “Excellence in Motion” Congress

For its third edi­tion, Eqw­al Group’s inter­na­tion­al train­ing pro­gramme is head­ing to the Côte Fleur­ie in Nor­mandy. Entitled “Excel­lence in Motion”, this major event ded­ic­ated to ortho­paed­ics and health­care brings togeth­er hun­dreds of pro­fes­sion­als from around the world.

To take a closer look behind the scenes and explore the logist­ics involved in organ­ising this major gath­er­ing, we met with Élod­ie Imbert from MEDIANE EVENT TRAVEL, the agency coordin­at­ing the event at the Deau­ville Inter­na­tion­al Centre (CID).

An international event at the Deauville International Centre

Fol­low­ing its first edi­tion at Puy du Fou in 2023 and its second in Cannes in 2025, the third edi­tion of Eqwal’s inter­na­tion­al train­ing pro­gramme is tak­ing place in Deau­ville from Octo­ber 12 to 14, 2026.

A major inter­na­tion­al show­case for the health­care and ortho­paed­ics sec­tors, the con­gress boasts impress­ive figures:

• Nearly 600 par­ti­cipants already on site.
• 250 exhib­it­ors across 120 stands.
• More than 30 coun­tries rep­res­en­ted, with pro­fes­sion­als trav­el­ling from Europe, the United States and Canada.

Event logistics: two days of set-up ahead of Monday’s opening

An event of this scale requires metic­u­lous plan­ning. As Élod­ie Imbert explains, the teams had two days of intens­ive set-up before the event offi­cially opened on Monday.

Every area with­in the Deau­ville Con­ven­tion Centre’s 18,000 sqm was care­fully optim­ised to ensure smooth move­ment between meet­ings, prac­tic­al work­shops and the exhib­i­tion area.

Why choose Deauville for the Eqwal Group congress?

Deau­ville was a nat­ur­al choice, giv­en the event’s demand­ing spe­cific­a­tions and Eqw­al Group’s brand image.

Technical facilities and accommodation to meet every need

Few des­tin­a­tions can offer the capa­city to meet all these require­ments simultaneously:

• A large exhib­i­tion area accom­mod­at­ing 120 stands.
• A com­pre­hens­ive range of work­shop rooms for train­ing sessions.
• Recep­tion and event spaces for offi­cial even­ing functions.
• A sub­stan­tial range of hotels in the imme­di­ate vicinity.

The perfect match for Eqwal Group’s brand image

Bey­ond its logist­ic­al advant­ages, Deau­ville offers an icon­ic set­ting that com­bines Nor­man charm, tra­di­tion and prestige. This dis­tinct­ive atmo­sphere per­fectly reflects the spir­it, val­ues and expect­a­tions of the com­pany and its inter­na­tion­al delegates.

A seamless partnership with the Deauville International Centre team

The suc­cess of an inter­na­tion­al con­gress also depends on close col­lab­or­a­tion between the organ­ising agency and the on-site host team. Élod­ie Imbert high­lights the tailored sup­port provided by the CID:

• Ded­ic­ated sales sup­port from Ana­stas­ia dur­ing the ini­tial plan­ning phase.
• Respons­ive on-site oper­a­tion­al man­age­ment provided by Jean-François and Océane.

Thanks to this close coordin­a­tion, the con­gress runs smoothly for all par­ti­cipants and exhibitors.